Table of Contents

CHAPTER 1
Staying into Battle:
the Courage to Make Choices
1. Opportunity and Timing
2. Foundation of Huawei-Ren Zhengfei
Taking Chances
3. Chinas Telecoms Industry-A Deep Pond
with Plenty of Big Fish in It
CHAPTER 2
Personality Is Destiny
1. Hardships during Childhood
2. Effortful Study in the Army
3. Late Blooms Brought On by Fierce Battles
CHAPTER 3
Tecfinology, Market and the Cuswmer
1. Technological Innovation-the Way to
Become a Top Global Equipment Supplier
2. Marketing-Where R&D Begins and Ends
3. Focusing on Customers-Customer Satisfaction
Is the Benchmark for a Good Product
CHAPTER 4
Fighting a Courageous Battle
1. Capturing the Domestic Market with
a Flanking Strategy
2. Venturing into International Markets
CHAPTER 5
Strong Leadership
1. The Understated Legend
2. Avoiding the Fate of a Short-lived Hero
3. Learning as a Driving Force
CHAPTER 6
Dominating the Market by Building
an Elite Talent Pool
1. Attracting Talent Nationwide with
High Salaries
2. Training-Developing Huawei's
Own Talented Staff
CHAPTER 7
Management-driven Success
1. Bringing Out the Hero in One Who
Desires Success
2. A Tough Management Team
3. Evolution of the Huawei Basic Law:
towards a Professional Code
CHAPTER 8
Living in Crisis
1. The First Winter
2. The Second Winter
3. The Third Winter
CHAPTER 9
Increasing Resources, Maintaining Strategic
Advantage
1. From Follower to Leader
2. The Reinforcement of Core Competence
CHAPTER 10
Perseverance Is Competitiveness
1. Challenge of the Disputed End of the Staff
ID Culture
2. Post-Ren Zhengfei Legend?
3. From the Realm of Necessity towards the Realm
of Freedom